Apple discontinues iPhone 5s, 6 and 6 Plus after iPhone 7 launch in India2,614 views
NEW DELHI: Seems Apple is changing its India strategy. For the first time ever, the US-based technology giant has discontinued its two-year older models in India.
Apple iPhone 6, iPhone 6 Plus and older models have disappeared from the company’s India website. This comes just hours after Apple launched its brand new iPhones — iPhone 7 and iPhone 7 Plus, at an event in San Francisco, California.
Apart from the newly launched iPhones, the listing on Apple India’s website currently shows iPhone 6s, iPhone 6s Plus and iPhone SE. While iPhone 6s and iPhone 6s Plus launched in India last October, the company launched iPhone SE globally in March this year. The smartphone was launched in India in April 2016.
Incidentally, while the discontinuation of older models is a first for India, Apple has been following this practice in the US for past many years.
Even though Apple has removed iPhones older than two-generations from its India website, these models will likely continue to be available on third-party e-commerce websites and retail stores in India.
Along with the discontinuing the older models, Apple has also given a storage bump to its last year’s iPhone models – iPhone 6s and iPhone 6s Plus. These models will no longer be available in 16GB and 64GB versions. The new storage options available in these iPhones are 32GB and 128GB.Apple, however, has retained the 16GB model in iPhone SE, which will continue to be available in 16GB and 64GB storage options.
As for the all-new iPhone 7 and iPhone 7 Plus, these will come in 32GB, 128GB and 256GB variants.
The new iPhones will launch in India on October 7 and will have a starting price of Rs 60,000.
On the specifications front, the iPhone 7 features a 4.7-inch display with 3D Touch, whereas the iPhone 7 Plus has a 5.5-inch Retina HD display (again, with 3D Touch). Running iOS 10, both smartphones are powered by a new, Apple-designed quad-core A10 Fusion processor. The company claims that the new CPU is 40% faster than its predecessor – A9, which powers the iPhone 6s and iPhone 6s Plus.