Published On: Tue, Feb 16th, 2016

From modeling to Style Berri

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It is certain that modeling has a short life when the models reach on a certain age the glamor ends that is the reason most of the models switch on to the related careers, for instance, acting or fashion designing.

For fashion designing, most important thing is to have an eye for style and basic business wisdom. In Pakistan, a lot of models got the jump from magazine covers to couture, for example, Vaneeza Ahmad and much newly, Juggan Kazim. And now, ex- model Kiran Malik is also included in the bandwagon with an online clothing store named, Style Berri. Malik has implicit the character of a fashion buyer for the project, sourcing outfits from diverse parts of the globe to be marketed on the gateway. The brand is her creation of funky sequenced shirts, embroidered denim jeans, and skirts, as well as graphic tops in cotton and silk.

Malik has also launched the page for Style Berri on Instagram and the sellers have got the fancy of a lot of fashion fanatics. She has said that every item in the album is a specific conversation-starter. She told it as “I myself don’t want to wear things everyone else is wearing,” she also revealed about selection strategy, “The clothes should not be boring and all of them must have their own quirkiness. I want people who are wearing my stuff, to look different from others.”

Basically, Malik is from Lahore but she is living in London for 16 years and got much experience by a concise spell at British fashion merchandiser, ASOS.com. She told that “I did a little bit of styling and bought things for them,” she further added that “Modeling there paid my bills but in Pakistan … I did it just for fun,”

She is planning to move on from modeling, yet resided in Dubai, and makes a beneficial business for herself. She revealed that “I wanted to stop modeling. With my experience at ASOS and contacts in the industry, I thought this was the time to start something in fashion,”

 

About the Author

Sidra Muntaha

- Sidra Tul Muntaha is a journalist (MA-Mass Communication and M.Phil in Mass Communication) based in Lahore. She is working as an editor at fashion, style and entertainment in the section of the Kooza. She writes fashion and entertainment articles for The Kooza News.

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