Published On: Fri, Apr 15th, 2016

Maalik earned Rs20 million in six days


Ashir Azeem

The revisit of Ashir Azeem to the Pakistani entertainment industry is not appears as good as he was anticipating. Feature film, Maalik, which was his directorial debut, has grossed just Rs20 million all through its initial six days.

A representative of the movie’s distributor, FootPrint (Pvt) Ltd, was telling in an interview, “While Maalik managed to earn Rs15 million [during the first three days], there was a dip in performance over the next three days with the film only earning Rs0.5 million.”

The movie was released in just 40 cinemas across the country and witnessed comparatively hard initiative at the local box office. Though there are numerous prominent releases anticipated in the impending some days, the representative who demanded secrecy, stayed optimistic that Maalik will hold up. The official further stated that “There are a few major films releasing during the coming few weeks but we’re counting on Maalik to sustain itself during that period,”

Out-of-the-way from the record-breaking sprint of Fast & Furious 7 previous year, not numerous local or international releases have directed to earn well all through April. The official told up to now Maalik has directed to execute well in Karachi and Islamabad, among other regions.

The movie which is directed by Azeem, also features various actors like Hassan Niazi, Adnan Shah Tipu, Sajid Hassan and Farhan Ally Agha in leading roles. The story of the film, which releasing date was 8 April, follows an SSG officer, who later than experiencing a personal tragedy made a decision to begin a private security company along with his retired colleagues in Karachi. Jointly, they aspire to liberate the society of the malevolence surrounding it.

Regardless of the movie dragging in modest figures, further representatives of FootPrint (Pvt) Ltd are optimistic that Maalik will cross the Rs40 million-mark all through its lifetime.

Azeem return to the screen after a gap of more than two decades with his last prominent project, Dhuaan.


About the Author

Sidra Muntaha

- Sidra Tul Muntaha is a journalist (MA-Mass Communication and M.Phil in Mass Communication) based in Lahore. She is working as an editor at fashion, style and entertainment in the section of the Kooza. She writes fashion and entertainment articles for The Kooza News.