Published On: Sun, Sep 25th, 2016

Storm in a D-cup! Lingerie advert banned for being ‘amateur porn’ but model disagrees

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The in-store campaign by Bra N Things featured Australia’s Next Top Model winner in a series of sexy outfits that proved too hot for some

A lingerie brand has been forced to axe its latest in-store advertising campaign after members of the public complained it was tantamount to ” amateur porn “.

The latest ad by Australian form Bra N Things featured 2011 Australia’s Next Top Model winner Simone Holtznagel posing in a variety of racy undergarments as the camera panned over her body.

The boudoir-style clip showed the model wearing a range of lacy bras and knickers, thongs, corsets and stockings.

But the company has been told to pull the ads, after the Australian Advertising Standards Bureau upheld complaints by the public about the sexual nature of the clip.

Banned-playboy-lingerie-advert-resembles-amateur-porn

The AASB agreed that the company’s large in-store screens made seeing the advert “unavoidable” to anyone walking past – including young children.

One complainant said: “This was in an ordinary public place, with children and families there, why should they be confronted with it in a shopping mall.”

Another branded the advert “demeaning to women” while one furious passerby said it was like “a very amatuer porn movie”.

The AASB ruled that the adverts “draws the eye of passers-by” and that the way the model strokes her hair and moves her body “amounts to a sexualised impact”.

While Bran N Things disagreed with the ruling, it has replaced the advert with still images out of “respect”.

But model Simone was furious with the ban, posting a lengthy rant on Instagram accusing “prudes” of “sexualising my body”.

“Shoutout to the prude who complained about my “vulgar” “amateur porn” advertisement for the amazing Australian brand Bras and Things and had the clip banned from stores,” she wrote.

“Honestly, it’s just soooo offensive to show a confident, sexy WOMAN in her LINGERIE in the window of a (plot twist) – LINGERIE STORE!!!!

“The definition of porn is ‘material containing the explicit description or display of sex organs or activity.’

 

Shoutout to the prude who complained about my “vulgar” “amateur porn” advertisement for the amazing Australian brand 💕Bras and Things💕 and had the clip banned from stores. Honestly, it’s just soooo offensive to show a confident, sexy WOMAN (😱😱😱) in her LINGERIE (😱😱😱😱😱) in the window of a (plot twist) – LINGERIE STORE!!!! Won’t somebody please think of the children?! I mean it’s just truly outrageous 🙄😒 The definition of porn is ‘material containing the explicit description or display of sex organs or activity.’ There is none of that here. How dare you sexualize my body. How dare- after all society’s requests- you take a confident and carefree depiction of a normal, healthy womanly body, promoting women’s products to women, and deem it offensive. Do not impress your insecurities on me, whether physical or sexual. But by saying my body, just comfortably being my body, is somehow ‘wrong’ or ‘dirty’ you are insulting and potentially damaging any woman who may identify with me. Keep your neuroses off my body and go watch some REAL porn, you might be less uptight ✋🏻 Some people really do have too much time on their hands. I see people wearing less on the street and in shopping centers these days and this woman is complaining about a tasteful, beautiful advertisement which is not only showcasing the gorgeous lingerie but also showcases body confidence and embracing the feminine form! So deepest apologies to the poor soul who was so offended by my “vulgar” behavior.. But I shall continue on in being fearlessly me and embracing my curves and my confidence, and I encourage all women to do the same – and if that’s so wrong then I don’t want to be right 💕✨🤘🏻✨💕 (💰Y💰)

A video posted by Simone Holtznagel (@moannn) on

There is none of that here. How dare you sexualize my body. How dare- after all society’s requests- you take a confident and carefree depiction of a normal, healthy womanly body, promoting women’s products to women, and deem it offensive.

By saying my body, just comfortably being my body, is somehow ‘wrong’ or ‘dirty’ you are insulting and potentially damaging any woman who may identify with me.

“Keep your neuroses off my body and go watch some REAL porn, you might be less uptight.”

Courtesy: Mirror

About the Author

Syed Ammar Alavi

- is Lahore (Pakistan) based journalist & writer with 25-year experience in print, wire and broadcast forms of journalism. His major fields of interest are politics, film,tv,sports, climate change and technology

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