Published On: Tue, Mar 22nd, 2016

Turn off TV and the music while eating can reduce weight

Woman eating sandwich

Woman eating sandwich

Just concentrate on your eating and listen to the chewing sound rather than the music system and television as it can help in reducing your weight. If you want to eat less, pull out your earbuds and switch off the television.

Researchers have discovered that the noise your food makes as you eat can have an important influence on how much food you eat. So, watching loud TV or listening to loud music when you are eating can cover eating sounds that keep you in check.

Ryan Elder, who is a researcher of the study and an assistant professor of marketing at Brigham Young University in Utah, US, stated that “If people are more focused on the sound the food makes, it could reduce consumption,”

The researchers performed three separate tests on the influence of ‘food sound salience’. In the first experiment, the researchers exposed that people eat fewer when the sound of the food is very powerful. In that research study, the researchers evaluated how much members ate when they were listening to loud music to those who were not perturbed by music when they were eating their snacks.

They discovered that louder sound covered the echo of chewing and that group ate much, four pretzels evaluated to 2.75 pretzels for the ‘silent’ group.

Elder further added that “When you mask the sound of consumption — like when you watch TV while eating — you take away one of those senses and it may cause you to eat more than you would normally,” Elder continued as “The effects many not seem huge — one less pretzel — but over the course of a week, month or year, it could really add up,”

The results proposes that being much watchful of not only the flavor and physical look of food, but also of the echo it creates, can assist to ‘nudge’ eaters to in take less.

The research study was cited in the journal Food Quality and Preference.


About the Author

Sidra Muntaha

- Sidra Tul Muntaha is a journalist (MA-Mass Communication and M.Phil in Mass Communication) based in Lahore. She is working as an editor at fashion, style and entertainment in the section of the Kooza. She writes fashion and entertainment articles for The Kooza News.